Government Contracting · Business Development & Capture
Capture plans
The written plan for pursuing a specific opportunity: who the customer is, what they need, and what the company must do to be positioned to win it.
What it usually contains
- Opportunity description, agency, and estimated value
- Customer contacts and relationship history
- Competitive assessment and likely bidders
- Win themes and pricing strategy
- Action items with owners and dates before the solicitation drops
What the assistant uses it for
Use it to answer what the strategy is on a particular pursuit, who owns the customer relationship, and what still has to happen before a proposal can be submitted.
How it is versioned
A document of this type has exactly one current version at a time. Upload a revision and it becomes the version that counts — the one before it is kept and dated, but is no longer what your assistant answers from. Nothing is ever deleted, so you can always show what this document said on a given date.
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